1. Identification of Villages / Customers :- Field executive identify good village on the basis of ; Customer behaviour, Repayment history, Village connectivity and Population & Political stability.
2.
3. Sourcing :- FE perform following activities during customer sourcing.
• Identification of good customers in a particular village.
• Help in group formation.
• Completing business processing activity through: QDE, DDE, Form filling, CGT-1 & CGT-2
• Renewal of existing clients for repeat loan.
• Customer life cycle management right from sourcing, servicing and renewals.
• Taking referrals from existing clients for further sourcing new clients with good credit profile
• Inform customers about loan importance for income generation, good credit history and group responsibility.
3. Repayment :- In repayment activity FE play following roles.
• Help in death claim settlement & document updation for insurance.
• Create awareness among customers about credit score and how timely repayments affect the same.
• Planning of repayment activity.
• With help of active and good customers increase customer base in market.
4. Financial Literacy Campaigns & other Awareness Activities: - Apart from Business activities FE also perform other activities, which help to build and maintain relationship with customers.
• Financial Inclusion Activities.
• Financial Literacy Program.
• Opening of PMJDY accounts
5. Cross sell activities :- Along with MFI product, Relationship officer is also involved in cross sell of other banking products.
• Two-wheeler loan.
• Express FDs.
• Gold Loan.
• Saving accounts